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  • 02 Mar 2017

A Common Mistake Dental Professionals Do When Growing Their Online Presence

As a dental professional, you want patients. Not only you want them, but you need them. You need them to make your practice work, to grow your business, and to follow your dreams. Patients are the core of your practice. They are the reason you've started all of this.

Naturally, you start looking for patients. Offline, online, you tell people about what you do, ask them for recommendations, go to networking events, and so forth and so on. You also build a website, hire someone to manage it, you post regular content, and... hope for the best. And that is something you should stop doing. Today, we're going to talk about a valuable tool that will help you see what's missing and what should be improved on your practice's website.

First of all, stop the cycle. If you don't get the wanted results of your online presence, there is something you might be doing wrong. It might be your content, your keywords, your links, your meta descriptions and so much more. Hoping for the best after creating a web page for your dental practice is wrong. It's not the right approach when you want organic ranking. It's not even an approach. That's why we need you to act.

But how do you do that? Ask yourself this simple question: how can your website rank on Google's first (or second or third) page if you don't know what you're doing wrong?

The things you might be forgetting about is a simple tool that will change the way you manage your website. Have you EVER made an analysis of the performance of your website to see at which point you're standing at the moment? If you haven't, then you should definitely start! Today. Remember, before you improve, you need to see what you're doing wrong. What are the areas you need to work on? You need to take a look at the overall performance of your website.

As we've said earlier, to do that, you'll need a tool. The good news: it's a free tool, so it won't cost you a cent. Just Google the words 'free SEO report' and you'll be seconds apart from the in-depth technical SEO audit that gives you the opportunity to see what you're missing. And most importantly, it gives you a chance to improve the areas that need more work, create a new strategy and automatically increase your chances to rank higher on Google. Putting it that way, with one simple analysis, you are one step closer to getting new patients and ending the online struggle.

If you want to know more about the benefits of SEO report for your business, this article explains it all.

And also, if you need a hand with your online promotion, register on NetProReferral. It's a one-of-a-kind online professional referral network that helps you connect with other business, at the same time offering free online advertising that works.

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